For over 40 years Udderly Smooth Body Cream has been on store shelves and homes helping people obtain ‘Udderly Smooth’ skin. Originally, this product was created for dairy cows. Soon after, farmers began to notice it helped them with their dry skin and began to use it as an alternative to other lotions. Thus Udderly Smooth began! I thought it would be awesome to redesign their packaging and bring their product to a new, sleek, and fun light! To create this sleek modern look, I wanted to first make the logo. I chose to use a light sans serif font for 'UDDERLY' and a bold sans serif font for 'SMOOTH' to bring emphasis to how the body cream makes people skin smooth. I also used a pastel color pallet to bring a soft and gentile look to this product.
PROGRAMS: ILLUSTRATOR//PHOTOSHOP